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  • Pre-launch

  • Validation-first approach

Your company burns $2.5M/year
on status meetings.

ShiftFocus recovers 40-70% of leadership time wasted decoding dashboards, chasing updates, and prepping QBRs.

Source: HBR "Stop the Meeting Madness" + Atlassian "State of Teams" — 23hrs/week avg × $185/hr blended × 52 weeks × 100 people

Where the money actually goes

Execution drift isn't abstract. It shows up as wasted time, missed revenue, and board credibility loss.

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Time = Cash

VPs spend 8+ hrs/week in status syncs

Board asks one question, you lose 3 days scrambling

QBR prep is manual hell every 12 weeks

Source: Calendar analysis, 47 VPs at Series B-D companies, Q3 2024

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Speed = Revenue

Launch slips 6 weeks, competitor wins the deal

$2M pipeline risk surfaces week 11 of 12

30% of roadmap stuck "almost done"

Source: Post-mortem interviews, 12 COOs on missed launches, 2023-24

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Trust = Credibility

Committed Q3 ARR, now explaining the Q4 slip

Board stops trusting your forecasts

Every QBR is damage control, not strategy

Source: Board feedback survey, 28 CEOs at SaaStr Annual 2024

OKR tools track what happened. They don't prevent the cost.

Where the money actually goes

Adjust the inputs below to see estimated impact. These are ranges, not guarantees.

Conservative By Design

This calculator intentionally excludes additional value drivers to ensure conservative estimates:

Revenue impact from faster execution

Employee retention benefits

Reduced consultant/tool spending

Customer satisfaction gains

Strategic agility improvements

Opportunity cost of failed goals

Calculation Methodology & Sources:

  • 18 hrs/week wasted: Harvard Business Review - "Your Team Spends 15+ Hours/Week in Meetings" (avg 16-21hrs for leadership)

  • $150/hr blended cost: Conservative rate for execution teams (ICs: $100-120/hr, Directors: $180-250/hr, VPs: $300-400/hr)

  • 70% recovery rate: Atlassian "State of Teams 2024" - 80% reduction in status meetings + 60% faster risk identification

  • 12-week quarter: Industry-standard quarterly planning cycle, excludes week 13 and holiday periods (conservative)

You don't buy based on this page.
You validate it.

In the parallel pilot, we track real metrics that prove the business case.

Review time saved

Hours per week leaders spend in status reviews before and after ShiftFocus

Time-to-surface risk

Days from issue emergence to leadership awareness

Intervention actions taken

Count of course corrections triggered before they became fire drills

Manual QBR prep reduced

Hours saved per quarter with automated insights

If execution becomes more predictable,
everything gets cheaper.

Start with a parallel pilot. Validate the ROI. Then scale.

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