Built By Operators Who Lived This Pain

How ShiftFocus Turns Goals Into
Enforced Execution

A replacement-ready execution system for companies outgrowing Workboard, Quantive, and static OKRs.

Designed for CEOs/COOs running cross-functional SaaS execution.

We spent $40K+ and 18 months trying 13 different tools. None worked. So we built what we needed: a system where execution isn't optional, it's inevitable.

KPI Command Center

Real-time KPI performance tracking • Q4 2025 • Week 12/13

EXEC SCORE

VELOCITY

+12%

vs last sprint

ACTIVE OKRS

This quarter

AT RISK

Need attention

CHECK-INS

127

+24% growth

OKR Confidence Engine

98% confidence

ON TRACK

112

BEHIND

AT RISK

COMPLETED

CEO Priority

Flagged

Launch mobile app by end of quarter

Cross-functional dependencies detected • 3 teams involved • Deadline: Dec 31

ACTION NEEDED

Review dependencies now

Today's 60s Test Matrix

Execute OKR check-ins

< 30s

on-track

Review Alignment Risk

~15s

attention

AI Mitigation Tactic

~10s

generated

Execution Intelligence Hub

View all Intelligence →

TASK NAME

ASSIGNED TO

PRIORITY

STATUS

DUE

Fix mobile app crash on login

Confidence: +73% • 3.91% offset

David Park

Critical

In Progress

Dec 5

Design new onboarding flow

Confidence: -7% • 0.8% offset

Jessica Mo

High

In Progress

Dec 12

Implement user-level collaborations

Confidence: -3% • 0.7% offset

David Chan

Medium

Waiting

Dec 14

THE COMPLETE SYSTEM

How the Machine Works End-to-End

Not feature tiles. A complete execution system that connects strategy to daily operations.

Connect

Jira, Asana, Slack, Teams, Sheets + SSO

Import existing structure
Map dependencies
Configure policy rules

Model Trajectory

Risk + dependencies + capacity + confidence

Import existing structure
Map dependencies
Configure policy rules

Enforce Cadence

Nudges → escalation → intervention

30-second check-ins
Auto-escalation rules
Missed deadline alerts

Brief Leadership

Jira, Asana, Slack, Teams, Sheets + SSO

Auto-generated summaries
Risk-first reporting
Action recommendations

This isn't a feature list. It's the complete execution loop.

Your existing feature sections (OKRs, check-ins, alignment, slippage) provide evidence for how each step works. This is the system view.

PILOT SCORECARD

What You Can Verify in 30 Days

No projections. No case studies. Just measurable outcomes you can track in your environment during the pilot.

Risks Surfaced Before Deadlines

Tracked Weekly

Compare slippage detection timing vs. your current system

Missed Check-ins Reduced

Baseline → 30 days

Measure compliance rate change with enforcement

Late Escalations Reduced

Tracked in real-time

Count issues flagged early vs. discovered in reviews

Exec Review Time Reduced

Hours saved

Time spent gathering status vs. reviewing brief

QBR Prep Hours Reduced

Team time saved

Prep time with auto-generated narratives vs. manual

This isn't a feature list. It's the complete execution loop.

Your existing feature sections (OKRs, check-ins, alignment, slippage) provide evidence for how each step works. This is the system view.

AI-Generated OKRs

Policy-Aligned OKRs In Minutes

Answer 3 questions. Get complete OKR hierarchies aligned to your operating model—no workshops, no guesswork.

Enforces strategic fit and dependency logic

Enterprise Control, Not ChatGPT

Traditional workshops take weeks and produce misalignment. ShiftFocus turns strategy into execution infrastructure in minutes while maintaining full governance.

QUESTION 1 OF 3

What's your primary business goal for Q1?

Increase ARR from $2M to $5M

GENERATED IN 8 SECONDS

Objective

Company

Achieve sustainable revenue growth

Sales

Achieve sustainable revenue growth

Sales

Achieve sustainable revenue growth

Sales

Achieve sustainable revenue growth

Weekly Check-in

Monday, 9:00 AM

What did you accomplish last week?

Closed 3 enterprise deals, $180K ARR

Any blockers?

Need legal review for contract templates

Confidence level (1-10)?

7/10

Completed in 28 seconds

Submit

30-Second Check-ins

30-Second Check-Ins That Don't Accept "Later"

Every Monday at 9am: three questions, no meetings, no excuses. Compliance is enforced, not requested.

Missed check-ins escalate to managers automatically

Repeated misses notify executive leadership

Enforcement, Not Awareness

82% of employees don't know company goals. Weekly check-ins close this gap through enforced cadence—risk flags surface to leadership when check-ins are missed.

FROM THE FOUNDERS

"Our team initially resisted. When we tested disabling it for a week, they panicked. It works because it removes decision fatigue—updating isn't optional."

Real-Time Alignment

Real-Time Alignment Across All Teams

See where strategy breaks between teams—no meetings required. Every KR connects to team objectives, team objectives to company goals. When one node moves, the ripple effect is instant.

Cross-team dependencies visible in real-time

Bottleneck detection surfaces ownership gaps

Conflict alerts before planning breaks down

Why Alignment Fails

Most companies discover misalignment at quarterly reviews—too late to fix. We surface conflicts the moment they emerge. Leadership gets ownership clarity without Slack threads or meetings.

COMPANY

$5M ARR

Sales

$1.7M MRR

Product

Mar 15

2.1% churn

Sarah

85%

Michael

92%

Alex

78%

Jordan

88%

Taylor

67%

Dependency Alert

CS churn affects Sales KR

Slippage Detection

HIGH RISK

Detected 2 weeks early

-27%

Product Launch at Risk

45% confidence (down from 72%)

RECOMMENDED ACTION

Schedule checkpoint with engineering lead

MEDIUM RISK

Detected 3 weeks early

-18%

Sales Target Trending Low

$1.4M vs $1.7M target

RECOMMENDED ACTION

Reallocate resources to top-performing rep

LOW RISK

Detected 1 week early

+3%

Team Capacity Warning

3 pending blockers

RECOMMENDED ACTION

Clear blocker queue before sprint planning

AI Analysis

Pattern detected: Low confidence scores correlate with delayed check-ins. Consider daily standups for Product team.

Predictive Slippage Detection

Detect Slippage Weeks Before It's Visible

When slippage shows in results, it's too late. We flag it weeks earlier using momentum trends, check-in decay, dependency risk, and execution patterns.

Tracks velocity trends, confidence shifts, blocker buildup

Auto-alerts to owners, stakeholders, and leadership

Prescribes interventions based on past success

The Cost of Late Detection

Most companies discover slippage 6-8 weeks late. By then, recovery costs 3x the resources. Early detection is the difference between correction and failure.

CUSTOMER EXAMPLE

"Flagged a product launch risk 18 days early. Confidence scores dropped, same blocker appeared twice. We reallocated and hit the deadline. Without this, we'd have discovered it on launch day."

Governance Controls

Policy templates and OKR constraints

Ownership rules and approval workflows

Admin permissions and role-based access

Security & Compliance

SSO / SCIM integration

Audit logs and encryption

Vendor risk packet available

The Shift

From Hopeful Planning To Enforced Execution

Most OKR systems are suggestion boxes. ShiftFocus is execution infrastructure.

Status Reporting Tools

Workboard, Quantive, Lattice, Weekdone

Quarterly workshops that produce misaligned goals

Optional check-ins that get skipped

Spreadsheet tracking that's outdated by week 2

No enforcement—compliance is voluntary

No predictive signals—reactive only

Manual escalation and follow-ups

Shallow integration depth

No behavior correction mechanisms

Limited exec visibility between quarters

Discover failures at the quarterly review

40-60% of OKRs abandoned by mid-quarter

"We set goals in January and forgot about them until April."

Execution Intelligence + Enforcement

Replacement-ready execution system

Policy-aligned OKRs generated in 8 minutes

Mandatory 30-second check-ins every Monday

Real-time dashboards updated automatically

Enforcement built-in—escalation triggers

Predictive slippage detection 2-4 weeks early

Automated escalation and intervention

Deep integration across tools

Behavior correction through consequence

Leadership sees live status across all teams

Slippage detected before impact

94% of OKRs completed or on-track at quarter end

"It's impossible to ignore. That's exactly what we needed."

97%

Our weekly check-in completion rate

Internal data

18 months

Of testing and refinement on ourselves

Before launch

18 days

Average early warning we got on slippage

Real prevention

90-DAY PROOF STRUCTURE

How Pilots Measure Success in 90 Days

Run ShiftFocus parallel to your current system. Compare how fast each one surfaces execution risk, how often leadership gets surprised, and how much time you save preparing board updates.

Side-by-side comparison

Weekly benchmark reports

Zero business disruption

Week 1

Define What "Early Warning" Means for You

SaaS example: Flag when customer success OKRs slip 2+ weeks → triggers churn review. Manufacturing: When production ramp delays → supply chain audit. Professional services: When utilization drops → capacity reallocation.

PROOF METRICS

Set trigger rules: X metric slips = Y escalation
Map critical path: Which OKRs affect revenue/delivery
Baseline current system: How fast do you catch slippage today?

Weeks 2 - 5

Start Logging Detection Speed (Parallel Run)

Track when ShiftFocus flags a risk vs. when your current system does. Example: Customer success miss detected Week 3 by ShiftFocus, Week 6 by manual review. Build the comparison log.

PROOF METRICS

Risk 1: ShiftFocus flagged Day 12, current system Day 28
Risk 2: Both caught it same week (no advantage
Risk 3: ShiftFocus escalated to exec, current system didn't

Weeks 6-10

Measure Time-to-Intervention Delta

Compare: How many days between risk detection and exec decision? SaaS example: Churn risk → exec call with customer. Healthcare: Patient wait time spike → staffing shift. Track intervention lag.

PROOF METRICS

Avg time from alert to action: ShiftFocus vs. current
False positive rate: How often was the alert wrong?
Exec surprises: Issues that bypassed both systems

Days 85 - 95

Quantify the Proof (Industry-Specific)

SaaS: MRR saved from early churn catch, deals rescued. Manufacturing: Production delays prevented, inventory waste reduced. Services: Billable hours recovered, client escalations avoided.

PROOF METRICS

Hard metric: $ value of risks caught earl
Soft metric: Exec review hours saved per wee
Decision data: Roll out fully, extend pilot, or exit

Why the parallel run matters

We don't ask you to "trust the AI." We ask you to run both systems side-by-side and compare the logs. If ShiftFocus doesn't catch execution risk faster, escalate to the right people sooner, or save leadership time in your context, the pilot failed—not you.

Schedule an Executive Walkthrough

See the complete system in 30 minutes. No sales pitch—just mechanics, evidence, and migration path.

Internal Story: What Broke

We spent 18 months and $40K+ trying to make execution stick. Workboard, Quantive, Lattice, spreadsheets — nothing worked.

So we built what we needed: a system where weekly execution isn't optional, slippage gets caught early, and alignment isn't a quarterly exercise.

We use this every single week. If it works for you, great. If not, no hard feelings.

* Internal example. Pilot scorecard produces measurable outcomes in your environment.

Internal Story: What Broke

Our actual dashboard

Live data from our production environment, not a demo account

The enforcement mechanics

How check-ins escalate, what happens when someone misses, why it works

Real slippage detection

We'll show you actual examples of risks we caught 2-4 weeks early

Migration path

If you're using Workboard/Quantive/spreadsheets, how the switch works

Our internal metrics

97% check-in rate, 92% OKR completion — we'll show you how we got there

30 minutes • For CEOs, COOs, Chiefs of Staff, VP Ops • No sales pitch

We built this because we needed it. Now we're sharing it with teams who are done tolerating execution theater.

— The ShiftFocus Team

How ShiftFocus Turns Goals Into Enforced Execution

How the Machine Works End-to-End

What You Can Verify in 30 Days

Policy-Aligned OKRs In Minutes

30-Second Check-Ins That Don't Accept "Later"

Real-Time Alignment Across All Teams

Detect Slippage Weeks Before It's Visible

Governance Controls

Security & Compliance

From Hopeful Planning To Enforced Execution

Status Reporting Tools

Execution Intelligence + Enforcement

97%

18 months

18 days

How Pilots Measure Success in 90 Days

Schedule an Executive Walkthrough

How ShiftFocus Turns Goals Into
Enforced Execution